Does Painting Increase Property Value? What Homeowners Should Knowš”
If youāre thinking about sellingāor simply improving your homeāyou may be wondering:
Does repainting actually increase property value?
The short answer is:
Yes ā when done strategically.
But not all paint jobs deliver the same return.
Hereās what homeowners in Australia should know before picking up a brush.
1. First Impressions Directly Affect Buyer Perception
Buyers form opinions within seconds of walking into a home.
Fresh paint signals:
- Good maintenance
- Cleanliness
- Move-in readiness
- Care and attention to detail
Even small scuffs and faded walls can subconsciously lower perceived value.
š” A fresh, neutral repaint often makes homes feel newer without major renovations.
2. Neutral Colours Sell Better
Bold or highly personalised colours can limit buyer appeal.
Buyers want to imagine their furniture and style in the space.
Safe, modern neutrals:
- Make rooms feel larger
- Reflect natural light
- Photograph better for listings
- Appeal to a wider audience
The goal isnāt personality ā itās marketability.
3. ROI: One of the Most Cost-Effective Upgrades
Compared to kitchen or bathroom renovations, repainting is:
ā Relatively low cost
ā Fast to complete
ā High visual impact
ā Often noticeable in listing photos
In many cases, a well-executed paint refresh can significantly improve perceived value for a fraction of renovation costs.
4. Exterior Paint Matters Even More
Street appeal (curb appeal) strongly influences buyer interest.
Faded or peeling exterior paint suggests:
- Deferred maintenance
- Potential hidden issues
A refreshed faƧade can:
- Attract more inspections
- Increase buyer confidence
- Improve offer strength
In competitive markets, appearance matters.
5. When Painting Does NOT Increase Value
Painting wonāt increase value if:
- Colours are too bold or trend-heavy
- Poor prep leads to visible flaws
- Finish quality looks rushed
- It clashes with flooring or cabinetry
Strategic colour choice and good execution are key.
6. Focus Areas That Give the Best Return
If youāre not repainting the entire home, prioritise:
- Living areas
- Hallways
- Entryways
- Kitchens (walls only, not full reno)
- Front door and faƧade
These are high-visibility spaces that influence perception most.
7. Value Isnāt Just About Selling
Even if youāre not selling soon, repainting can:
- Improve daily comfort
- Protect surfaces
- Reduce future repair costs
- Maintain long-term property condition
Sometimes increasing value means preserving it.
Why Advice Matters Before You Repaint
Choosing the wrong colour or finish can reduce impact.
At My Paint & Co, we regularly help homeowners:
- Choose resale-friendly colours
- Match paint to existing flooring
- Select finishes that last
- Avoid costly repainting mistakes
The right advice upfront protects both your home and your budget.
Final Thoughts
Yes, painting can increase property value ā
but only when itās done with purpose.
A well-planned repaint can:
ā Modernise a home
ā Improve buyer perception
ā Boost listing appeal
ā Protect long-term condition
If youāre considering repainting before sellingāor simply want to protect your investmentāgetting the right guidance early makes all the difference.
āØ Visit My Paint & Co for practical advice tailored to your home and your goals.