Why Professional Painters Choose Benjamin Moore

When it comes to premium paint, few names are as trusted as Benjamin Moore.
For more than a century, it’s been the go-to brand for professional painters and designers around the world — and for good reason.

From exceptional durability to unmatched colour accuracy, here’s why so many painting professionals insist on using Benjamin Moore for every project.

1. Superior Coverage & Colour Depth

Professional painters know that fewer coats mean faster jobs without sacrificing quality.
Benjamin Moore’s proprietary Gennex® Colour Technology delivers rich pigments and incredible depth — ensuring true-to-sample colour in just one or two coats.

🎨 This means less time, less paint, and flawless consistency across every wall.

2. Unmatched Durability

Clients expect results that last — and Benjamin Moore delivers.
Its high-quality resins and advanced formulas make the paint resistant to scuffs, stains, and fading.
Even in Australia’s tough climate, Benjamin Moore paints hold up beautifully indoors and out.

🧱 Aura® and Regal® Select lines are especially known for long-lasting protection and colour retention.

3. Eco-Friendly & Low-VOC Formulas

Professional painters care not only about performance but also safety.
Benjamin Moore’s low- and zero-VOC paints (like Eco Spec®) reduce odours and emissions, creating a healthier environment for both painters and clients.

🌿 Ideal for indoor projects where ventilation is limited.

4. Smooth Application & Fast Drying Time

Painters love how Benjamin Moore paints glide on evenly with less splatter and smoother finish.
The formula provides excellent coverage and faster drying — helping professionals complete more projects in less time without compromising on quality.

5. Extensive Colour Range & Custom Matching

With over 3,500+ colours, Benjamin Moore offers one of the most diverse palettes in the industry.
Professionals can easily match existing shades or create new custom colours for clients using the brand’s advanced Colour Matching System.

🎨 Whether you’re after subtle neutrals or bold statements, the options are endless.

6. Trusted Worldwide — and Now Available in Canberra

Benjamin Moore has been the industry standard in North America for decades, and now it’s available right here in Australia through My Paint & Co.

🏆 Our team works closely with painters, builders, and designers to ensure every project gets premium paint, professional support, and expert colour advice.

Final Thoughts

Professional painters choose Benjamin Moore because it saves time, delivers perfection, and lasts longer — all while being safer and more sustainable.

At My Paint & Co, we proudly stock the full range of Benjamin Moore paints, including Aura®, Regal® Select, and Eco Spec®, so you can experience the professional difference yourself.

✨ Visit us in-store at Mitchell, ACT or shop online today.