• A can of Benjamin Moore Fresh Start High-Hiding All Purpose Primer, with a blue label and white text, indicating the product is an acrylic latex primer suitable for interior or exterior use.
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Benjamin Moore

Fresh Start High-Hiding All Purpose Primer 046

Fresh Start High-Hiding All Purpose Primer 046

$59.00
$59.00
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Size
  • For 5-gallon size or large quantity of orders, please contact our store directly.
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Our highest-performing 100% acrylic primer that delivers maximum hide and ensures uniform finish for all surfaces. This is the primer of choice when a significant colour change is required.

Features

  • Excellent all-around stain blocker
  • Maximum hiding for exterior surfaces
  • Fast drying
  • Low VOC
  • Mildew resistant
  • Superior adhesion
  • Engineered with Gennex® Colour Technology

Details 

  • Available Colours: White, Deep Base
  • Sheen (or Gloss): Primer
  • Cleanup: Soap and Water
  • Resin Type: 100% Acrylic Latex
  • Recommended Use: Exterior
  • MPI Rating: 6, 17, 39, 50, 137
  • VOC Level: 44.0

    Data Sheets

    SDS

    TDS


    Please Note

    The 5-gallon size might also be available. If you would like to order, please contact our store by phone.

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    Colour Matching Available! 🎨

    At My Paint & Co, we offer a convenient colour matching service. If you have a favourite shade from another paint brand, our experts can help you find the closest match within Benjamin Moore’s 3,500+ colour palette.
    While exact matches may not always be possible due to lighting and finish variations, we’ll provide the nearest equivalent and recommend testing a sample pot before application.

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    Large Order Notice ⚠️

    If you're purchasing a large quantity of paint, the order may exceed our carrier's shipping weight limits and display a shipping error at checkout.

    If this occurs, please contact us and we'll be happy to arrange a custom shipping solution and quote. 📦

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    Paint Coverage Calculator

    Calculate how much paint you need for your project.
    Based on average coverage of 10 square metres per litre per coat.

    Your Paint Estimate

    Please note: This is an estimate only. Actual coverage may vary depending on surface condition, porosity, colour change, and application method. For best results, we recommend consulting with our paint specialists.